BRIEF
Software as a Service (SaaS) workflow developers Lime awarded Dzinr the project of creating their software brand and visual identity.
The traditional visual representation of a lime as a segmented cross section echoed the functionality and architecture of the modular workflow systems. The challenge was representing this in a way that was both contemporary and unique to the business.
Dzinr was asked to design the brandmark, visual identity, website, stationery and brochureware.
